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HeeSay: LGBTQ+ Community is a social platform designed to facilitate connection discovery and friendship among LGBTQ+ users. The app helps users find and interact with other community members for friendships, social engagement, or discovery of influential figures within the platform.

Connection-finding functionality serves as the foundation of the app's experience. Users can browse profiles of other community members and leverage matching and filtering tools to identify compatible connections. The platform supports social media account linking, enabling users to connect external profiles to their HeeSay account. Others can then view these linked accounts to assess authenticity and shared interests outside the platform. Beyond peer-to-peer discovery, HeeSay includes an influencer discovery feature that surfaces notable community figures and personalities active on the platform.

Messaging forms a central interaction method on HeeSay. Users can exchange text-based messages with connections, and the platform supports voice messaging for those who prefer audio communication. GIF sharing supplements text and voice messages with image reactions and content. For users who prefer communication that does not persist indefinitely, disappearing messages automatically delete after being viewed. Anti-screenshot protection either prevents taking screenshots or notifies users of attempts, protecting message content from being captured outside the app.

Private photo albums offer a dedicated space to share photos with selected connections. Unlike public profile content, users maintain granular control over who views each image, sharing within specific relationships rather than broadcasting to a broader audience.

Real-time location sharing allows users to share their geographic position with other users during active conversations. This feature enables proximity-based connections, allowing users to identify and meet others nearby.

HeeSay operates on a freemium model supported by a Premium subscription tier. Standard users access core features without payment, while Premium subscribers gain expanded functionality in matching and privacy. Premium members unlock advanced filters for user matching, providing detailed control over connection discovery criteria. The tier also enables hiding distance information, concealing online status, and discreet browsing. Subscribers receive an ad-free experience and exclusive profile badges that visually distinguish them from standard users.

Premium subscriptions are offered at tiered pricing: $9.99 per month, $19.99 for a three-month term, or $59.99 for an annual subscription.

Premium subscriptions renew to the user's linked Google account at regular intervals—monthly, quarterly, or annually—unless canceled at least 24 hours before the renewal date. Cancellation must be initiated through account settings; the subscription will continue and charges will recur if not completed prior to renewal. Each renewal applies the selected tier pricing unless the subscription was previously canceled.